Graphic Designer

Graphic Designer

JOB SUMMARY                            
       
                   

We are seeking a versatile and creative individual to support Trail Life’s webstore, marketing, and design initiatives. This role combines graphic design, basic web development, and digital marketing support to enhance brand presence across multiple platforms. The ideal candidate will work collaboratively with various teams to create compelling visual content for the online store, email campaigns, social media, and events.

ABOUT TRAIL LIFE USA

Trail Life USA is a Not-for-profit, Church-Based, Christ-Centered, Boy-Focused mentoring and discipleship journey that speaks to the heart of a boy. Established on timeless values derived from the Bible and set in the context of outdoor adventure, boys from Kindergarten through 12th grade are engaged in a Troop setting by male mentors where they are challenged to grow in character, understand their purpose, serve their community, and develop practical leadership skills to carry out the mission for which they were created. Our Mission is to guide generations of courageous young men to honor God, lead with integrity, serve others, and experience outdoor adventure. Our vision is to be the premier national character development organization for young men which produces godly and responsible husbands, fathers, and citizens. Our core values are:

• Mission-focused-We believe a heart for the mission is as critical as skill-set. An appreciation for the impact that advancing biblical masculinity can have on families and our society, as well as the role it can play in the kingdom of God, is essential.

• Collaborative-We believe that, while collaboration may not be the most efficient way to work, it is the most effective. Spending time together enables us to utilize complementary gifts to achieve great results.

• Overcomers-Trail Life USA staff is committed to overcoming. Challenges are seen as opportunities, not obstacles. We believe that God provides everything we need to accomplish what He desires.

• Truthful in love-We believe speaking the truth in love, even if it is awkward, is a necessary step in building trust and respect (Ephesians 4:15-16). This habit, when practiced to benefit another, the ministry, or a process, is appropriate, no matter the role.

JOB LOCATION

This position offers flexible work arrangements and can be based at the Trail Life USA

Home Office in Belton, South Carolina, conducted remotely, or a combination of both

(hybrid), as agreed upon through a Letter of Employment or mutual agreement that may

change the location.

ESSENTIAL FUNCTIONS/TYPICAL TASKS

• Trail Life Store (webstore) 
  • Collaborate with the Store team to optimize layout, design web graphics, and design products.
    • Create store product images 
    • Design and update store promotional graphics
    • Advise and assist on store layout and presentation
    • Other duties as assigned
• Email Marketing
  • Layout, design, and create graphics for emails for the Store and marketing communications.
    • Collaborate with Marketing team to layout and design provided content for all emails
• Social Media
  • Collaborate with Digital Content Coordinator to design social media graphics
• Design Projects
  • Create designs for store products - t-shirts, water bottles, stickers, and more
  • Design event marketing collateral - brochures, flyers, signage, and more

COMPETENCIES

• Proficient in Adobe Creative Suite - Photoshop, Illustrator, InDesign
• Knowledge of social media
• Detailed and organized
• Self starter and can work independently
• Excellent time management skills
• Problem solving skills
• Strong communication and collaboration skills
• CMS (Hubspot or similar) experience a plus

EDUCATION AND EXPERIENCE

Bachelor’s degree in graphic design or related art fields preferred

SPECIAL REQUIREMENTS

Membership in Trail Life USA, subscription to and constant adherence to the Trail Life USA

Statements of Faith and Values, agreement and adherence to the Trail Life Code of

Conduct, and agreement and adherence to the Employee Handbook.