Marketing & Lead Generation Executive
Shape the future of marketing in a growing international recruitment business
Remote Cape Town | Market-related salary
About Our Client
Our client is a dynamic and fast-growing recruitment business with multiple specialist divisions across the UK and US. With a mission to connect top talent with leading employers, they are building strong, recognisable brands in competitive markets. This is a chance to join a business with global reach, ambitious growth plans, and a collaborative culture that rewards creativity and results.
The Role: Marketing & Lead Generation Executive
This is a hybrid role combining marketing creativity with lead generation strategy. You will be instrumental in building brand visibility, driving candidate attraction, and generating client leads. Initially a 50/50 split between marketing and lead generation, the position is designed to evolve into a broader marketing leadership role as the business expands. This is an exciting opportunity for someone eager to shape marketing strategy, grow into management, and make a tangible impact on the business.
Key Responsibilities
Bring at least 2–3 years of relevant marketing experience, ideally within recruitment, professional services, or a fast-paced commercial environment
Create engaging marketing collateral including brochures, presentations, and branded materials to support business development
Manage and grow the company’s LinkedIn and social media presence with tailored content for candidates and clients
Plan and execute targeted outbound campaigns to generate client leads and attract candidates
Develop messaging and digital content for multiple divisions and international markets (UK & US)
Use email marketing, social media, and digital strategies to build candidate and client pipelines
Track and report on campaign performance, providing insights and recommendations
Work closely with recruitment teams to align marketing activity with hiring and client growth goals
Over time, build and manage a marketing team, leading strategy and ensuring brand consistency across platforms
About You
2–3 years’ proven marketing experience, ideally in recruitment, professional services, or fast-paced commercial settings
Strong creative skills with the ability to design and develop marketing materials (Canva, Adobe Suite, or similar tools)
Hands-on experience managing social media channels, particularly LinkedIn
Understanding of digital marketing and outbound campaigns for lead generation
Excellent written and verbal communication skills
Highly organised, able to manage multiple projects simultaneously
Proactive, results-driven, and commercially minded
Ambition to progress into a leadership role as the marketing function grows